The Landmark Agency
As a designer, I love a good challenge, and creating an impactful real estate logo is definitely a challenge. When I was tasked with creating a logo for The Landmark Agency, I knew I wanted to create something that would capture the attention of potential customers but not look typical. By incorporating a unique icon that showed depth and combining it with a modern font, I was able to create a logo that not only looks great but also communicates Landmark's values of trust and professionalism.
Service
Logo Design, Branding
Client
The Landmark Agency
Year
2021
I enjoy creating logos with multiple layers of meaning, and the Landmark logo was no exception. By utilizing a forced perspective technique, I was able to give the icon a three-dimensional quality, evoking the idea of a strong and reliable structure.
Additionally, I incorporated elements that resembled roads on a map, further emphasizing the idea of stability and guidance that Landmark provides as a real estate company.
Simplicity
A logo should be simple, yet memorable and recognizable. I always try and create icons that can stand on their own and the Landmark icon definitely accomplishes that.